Design & Branding

Youth Leadership Development Foundation (YLDF) Identity

Youth Leadership Development Foundation (YLDF) is a non-governmental and non-profitable organization, located in Sana’a, Yemen. Founded in 1998 to motivate, support and develop today’s youth, by enabling them to recognize their needs and problems and in helping them to put forward their opinions, solutions and ideas, so that they become a special part of Yemen’s development. The foundation logo was inspired from the organization values. Values were reflected into pictograms which later developed into one logo.

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Todo

Todo is a new concept of home products retail. Using typographic logo with strong and appealing colors, we managed to create an attractive identity that works well for the Todo based on two main factors: design & function.